US Farm Trail for Markets

Run your farmers market from the parking lot.

Applications, a stall map drawn on your real lot, Saturday-morning check-ins, invoices and SNAP tokens. Built for the person who runs the market with a phone in one hand and a coffee in the other.

8,700 markets are already listed here. Yours is probably one of them, and claiming it takes two minutes.

The market-morning board on a phone: 4 of 5 vendors here, and the check-in list

One season, in three screens.

These are real screens from a market on US Farm Trail, not mockups.

  1. 1. Before the season

    Vendors apply to you, not to a PDF.

    Share one link. Vendors fill in an application that already knows their business, their products and their insurance, because their profile follows them from market to market. You approve, waitlist or deny from one queue, and every decision emails them.

    The vendor roster: six vendors, each with a category and a contact
  2. 2. The week before

    Draw your lot on a satellite photo of your lot.

    Find your street or parking lot, press where the first tent goes and drag along the row. Stalls are real feet. Rows get letters, tents get numbers, and the same drawing prints on the day sheet and shows every vendor where to park.

    A row of 22 stalls and a block of 24 laid over a satellite view of Main Street
  3. 3. Saturday, 7 a.m.

    Tap a vendor as they pull in. Their tent goes up on the lot.

    The morning board fits in one hand. Who is here, who is still coming, who no-showed and owes a fee. Helpers get a link that opens just the check-in list, no login. At close, wrap the day and the reports fill themselves in.

    The market-morning board on a phone: the check-in list and the lot with tents lit

Your Today page says what needs you. Nothing else.

The next market day, the lot with every tent, and a short list: applications waiting, a vendor without a stall, an invoice past due, a document about to expire, rain in the forecast. When the list is empty it says so.

Set up your market, free
The Today page: the sky for the next market day, the lot drawing with tents, and the week's short list

Two prices. Both on this page.

No sales call, no quote form. Card processing is Stripe's standard 2.9% + 30¢ and rides on the vendor's total unless you absorb it. We take 0% of your money.

Your market page

$0 forever

  • Your public market page, claimed and yours
  • Hours, location pin, description, photos
  • Updates that post to your page
  • Your market dates on a public calendar
  • Listed in the directory, the map and search
Claim your page

Market Pro

$49 a month, or $499 a year

Everything on the page, plus the whole market:

  • Vendor applications with a review queue
  • Stall map on your real lot, day-by-day assignments
  • Market-morning board with check-ins and no-show fees
  • Invoices: card online, cash and check at the table
  • Application fees collected when a vendor submits
  • SNAP, Double Up and market-bucks tokens, with the funder report
  • Vendor documents with expiry reminders
  • Emails to your vendors: rain calls, gate notes, thanks
  • Season reports and CSV export
  • Producers near you, one tap to invite
  • Unlimited vendors, unlimited team seats
Start with the free page

Turn on Market Pro from Settings whenever you want it. Cancel any time.

Run more than one market? The Organization plan is $149 a month for up to five markets on one dashboard. Email us.

Or send us your vendor list and a photo of your lot.

We import last season's vendors, draw your map, and hand you a market that is ready to open applications. It is part of Market Pro, not an extra.

Questions managers ask first

My market is already on US Farm Trail. Why?
We list every farmers market in the country from public data, 8,700 of them. Claiming is how you take that page over. Nothing changes on it until you change it.
How long does setup take?
Claiming takes two minutes. A season with an application form is about half an hour, and the form is drafted for you. Or send us last year's vendor list and a photo of your lot and we set it up with you.
What does card processing cost?
Stripe's standard rate, 2.9% plus 30 cents, added to the vendor's total unless you choose to absorb it. We take 0% of your money. Cash and check never carry a fee.
Do you process EBT?
No. Your certified EBT terminal handles the swipe. We replace the paper log beside it: tokens issued, tokens turned in, what you owe each vendor, and the report your grant funder asks for.
Do vendors pay anything?
No. Vendor accounts are free: one profile, their documents, their applications and their invoices, at every market on US Farm Trail.
What happens if I cancel?
Your data is yours; export everything to CSV first. Your public page stays up on the free plan. Cancelling is a button in Settings.
Does this work in Canada?
Yes. Canadian markets get CAD invoicing and payouts through Stripe.

Your market is probably already listed.

Claim it, and Saturday gets easier.